If your marketing to-do list never seems to shrink, you’re not alone.
Between client work, admin, and everyday operations, it’s easy for marketing to slide down the list, but that’s often when opportunities start slipping away too.
The good news is you don’t have to do it all yourself. Outsourcing just a few marketing tasks can instantly free up your time and help your business stay consistent. Here are five simple ways to start.
1. Social Media That Has Purpose
Posting for the sake of posting rarely delivers results. Every piece of content should have a clear purpose, whether that’s to inform, reassure, inspire, or encourage someone to take the next step with you. But when you’re running a business, it’s easy to end up creating posts at the eleventh hour, just to “get something out there”. That’s the point where social media starts to feel stressful, repetitive, and disconnected from your bigger goals.
This is where a marketing support VA makes a real difference. They manage the full social media process, planning themes, writing captions that sound like you, designing visuals, and scheduling posts at the right times. Your content becomes consistent, intentional, and aligned with your business message. You stay visible, without the last-minute scramble.
2. Email Newsletters
Your customers want to hear from you, but crafting a professional email every month takes planning.
From layout to designing the copy, a marketing VA handles the full process, making sure your newsletters look on-brand and land in inboxes without you having to lift a finger.
3. CRM Updates and List Management
Outdated contacts and messy lists can make your marketing much harder than it needs to be.
Whether it’s HubSpot, ActiveCampaign or Zoho – or an all in one platform like Kajabi or Dubsado, a marketing VA can help tidy your CRM, tag contacts correctly, and automate the flow between your systems, so your emails reach the right people, every time.
4. Lead Magnets and Automations
Turning website visitors into leads doesn’t happen by chance. Lead magnets (like checklists, guides or PDFs) work best when they’re backed by a simple automated follow-up sequence.
A marketing VA can design, build and connect those systems for you, helping you capture interest and nurture potential clients on autopilot.
5. Analytics and Reporting
Tracking what’s actually working can be time-consuming, but without data, it’s hard to know where to focus.
Outsourcing can create easy-to-read reports showing your engagement, email results and website performance, so you can make informed decisions quickly.
Contact me
The Real Benefit is Breathing Space
Outsourcing isn’t just about ticking off tasks. It’s about freeing up headspace so you can think clearly, focus on clients, and work strategically rather than reactively.
Even outsourcing one or two tasks can make a noticeable difference in how calm and in control your business feels.
Final Thoughts
You don’t have to overhaul everything to make progress. Start small and pick one marketing task you’d love to stop worrying about, and hand it over.
If you’re ready to take a few things off your plate, I can help you choose the right starting point and set it up properly.
